Privacy Policy

Last edited: 19-2-2025

This is the Privacy Policy of AlleyApp (hereinafter referred to as "AlleyApp," "we," "us," or "our"), a company with an address at Cabralstraat 16-1, Amsterdam. AlleyApp is registered with the Dutch Chamber of Commerce under number 75853663. This Privacy Policy explains how we collect, use, share, and protect data in relation to our website www.alleyapp.nl (the "Website"). We collect this data when you visit our Website using your computer, tablet, phone, or smartwatch ("Computer"). We process personal data in accordance with the General Data Protection Regulation ("GDPR"), including its implementation act, or the preceding Data Protection Act and any future amendments, as well as the Telecommunications Act and other applicable privacy laws.

By using our Website, you understand and agree to the collection and use of information in accordance with this Privacy Policy. Our Privacy Policy applies to all visitors, users, and anyone who has access to the Website ("Users").

What data do we collect?

We collect personal data that you provide to us. Personal data refers to information about an identified or identifiable natural person. This may include: Communication between AlleyApp and you (we may send you service-related emails).

Log File Information

We only collect information that your browser sends when you visit our Website if it is necessary for the proper functioning of the Website. By "proper functioning," we specifically mean protecting the Website against actions that may jeopardize its security and that of your Computer. This log file may include information such as your IP address, browser type, browser version, the pages you visit on our Website, the time and date of your visit, the time spent on these pages, and other statistics.

Analytical Services

We use third-party analytical services that help us measure our Website traffic and trends. These tools collect information sent by your Computer, our Website, the web pages you visit, add-ons, and other information that helps us improve our Website. These tools use "cookies." Cookies are simple text files stored on your hard drive or in your Computer's memory. Cookies do not damage your Computer or the files stored on it. Cookies collect anonymous information about your login details and behavior. We use this information together with data from other Users, making it impossible to identify you as an individual. We use Google Analytics for our analytical services. Google Analytics installs a permanent cookie in your web browser to identify you. As a result, your data is shared with Google. We only share data with Google that we are allowed to share based on the GDPR. You can completely prevent Google Analytics from recognizing you by disabling cookies in your browser.

Purpose of Data Processing

By using our services, you provide us with certain data, for example, by creating an account. This may include information such as name, email address, place of residence, phone number, and payment details. AlleyApp collects and processes this data to make our services accessible. We also collect information about your Computer (such as IP address, browser type, and operating system) to improve our services. Personal data is not shared with third parties unless we are required to do so by law and regulations.

Legal Basis for Data Processing

There are several legal bases on which AlleyApp can process personal data. These include the performance of a contract, legitimate interest, a legal obligation, or your consent. We process your personal data only to the extent necessary to achieve the purpose for which we collect it.

How Do We Use This Information?

All the information we collect is used to support and improve our Website by:

How Is This Information Shared?

We will not rent or sell your (personal) data to third parties.

Change of Control

If AlleyApp, or part of it, is sold, transferred, or one of our assets is acquired by another organization (e.g., as a result of a merger, acquisition, bankruptcy, dissolution, or liquidation), then data collected through the Website may be part of the sold or transferred assets. The buyer or acquirer must comply with the agreements in this Privacy Policy.

Legal Requests and Prevention of Harm

We are entitled to access, store, and/or share your information in response to a legal request (such as a search warrant, court order, or subpoena). We are also entitled to retain and/or share your information if we believe it is necessary to detect, prevent, or address fraud or other illegal activities, and to protect ourselves, you, and others. Information we receive about you may be accessed, processed, and stored for an extended period if necessary due to a legal request or obligation, an investigation regarding our terms and policies, or to prevent harm. AlleyApp has implemented appropriate technical and organizational measures to secure your data against loss or any form of unlawful processing. We use security measures to ensure that information is protected via the Website. However, AlleyApp cannot guarantee that information on the Website will not be accessed, disclosed, altered, or destroyed. You are always responsible for managing emails between you and AlleyApp. We are not responsible for the functionality, privacy, or security measures of any other organization.

International Data Transfers

Your information may be transferred and stored on computers and/or servers located outside the Netherlands and/or the EU, where data protection laws may differ. We strive to ensure that, even when your personal data is processed outside the EU, it is processed in a legally compliant and careful manner.

Retention Period

In accordance with the GDPR and other relevant legislation, AlleyApp does not retain personal data longer than necessary for the purposes for which they were collected or processed, unless required by law. If you would like more information about how long your specific personal data is retained, you can contact us at contact@alleyapp.nl.

Right of Access, Correction, Objection, and Data Portability

If you wish to access your personal data, modify or delete your data, or have your personal data wholly or partially transferred to yourself or a third party, you can contact AlleyApp by sending an email to contact@alleyapp.nl or sending a letter to:

AlleyApp

Cabralstraat 16-1,
1057 CG,
Amsterdam,
The Netherlands

Third-Party Applications, Websites, and Services

We are not responsible for the practices of third-party applications, websites, or services linked to or from our Website, including the information or content associated with them. Our Privacy Policy does not apply when you use a link to navigate from our Website to another application, website, or service. Your actions on an application, website, or service of a third party, including those linked to our Website, are subject to the rules and policies of that third party.

Children's Privacy

Our Website does not specifically and knowingly request data from individuals under the age of 16 ("Children"). This age may vary in each Member State between 13 and 16 years. If we discover that we have collected personal data from Children without parental or guardian consent, we will take steps to delete this data from our servers. If you suspect that your child has provided personal data to us without your permission, you can contact us at contact@alleyapp.nl. If you are a child who has provided personal data on our site and wish to have it deleted, we will make an effort to remove this data. If you suspect that you have provided personal data as a child, please contact us at contact@alleyapp.nl.

Changes

AlleyApp may update or modify this Privacy Policy from time to time. You are advised to review this Privacy Policy regularly. Changes to this Privacy Policy take effect once they are published on this page.

Contact

If you have any questions about this Privacy Policy, you can contact AlleyApp by sending an email to contact@alleyapp.nl.